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PlatformGoogle Ads

Google Ads

Track Google Ads conversions directly from your GoConverso dashboard and get actionable suggestions to improve campaign performance. Available on Plus plans and above.

Detailed documentation for this section is coming soon. Check back for updates.

Overview

The Google Ads app connects your Google Ads account to your GoConverso dashboard, allowing you to track how your advertising spend translates into real bookings and sales. When a client clicks your ad and then books a service or makes a purchase, the conversion is tracked automatically — giving you clear visibility into your return on ad spend.

From your dashboard, you can view key Google Ads metrics like impressions, clicks, cost per click, and conversion rates alongside your GoConverso business data. This unified view lets you understand which campaigns are driving actual revenue, not just traffic.

The app also provides optimization suggestions based on your campaign performance and conversion data. These suggestions help you identify opportunities to improve targeting, adjust bids, or refine ad copy — all without leaving your GoConverso dashboard.

Key Features

  • Conversion tracking — Automatically track when ad clicks lead to bookings or purchases
  • Performance metrics — View impressions, clicks, CPC, and conversion rates in your dashboard
  • Conversion events — Define custom events for different types of conversions (booking, purchase, form submission)
  • Optimization suggestions — Get actionable recommendations to improve campaign performance
  • ROI visibility — See exactly how much revenue each campaign generates
  • Dashboard integration — Monitor Google Ads performance alongside your business metrics